Sales Hustle is now Sales Transformation
Oct. 14, 2021

#172 S2 Episode 41 - Get Better Sales Results By Letting Go

On this solo episode of the Sales Transformation Podcast with Collin Mitchell, he discusses how to get better sales by letting go of all that negative mindset or thinking.

Sure, it might be easy for the same but incredibly difficult for others especially those who are not used to the sales and marketing side of things. However, following these tips and really applying them to your lifestyle can achieve great results. Listen on!


01:10 Things we look in sales for an outcome but get worked up if you don't achieve them

02:28 Things that you can do to keep the focus on what's important

03:41 Why do you need to focus on things that you can control and making yourself get better results


00:37 "If I didn't hit my number, or I didn't hit the number of meetings that I set on a particular day. I felt not good enough, I felt like less than, and this is a huge problem for a lot of sellers, specifically for sellers that are fairly new."

01:50 "What you have to realize as a seller, is that you have to go into these activities, these parts of the job without the expectation that you're getting the outcome that you're looking for."

02:33 "Only focus on the things that you can control."

If you enjoy the Sales Transformation Podcast, please subscribe, share, and send us your feedback. Please make sure to rate us and leave a review on Apple. 

Learn more about Collin in the link below: 

Also, you can join our community by checking out If you're a sales professional looking to take your career to greater heights, please visit us at and set a call with Collin and Chris.

Looking to start your own Podcats? Book a FREE strategy call. 🚀


[00:00:00] In the world of sales, you either sink or swim or breakthrough to the next level. My name's Colin Mitchell. And this is sales transformation, a new kind of sales show designed to bring you through the epic life-changing moments of elite sellers. So you can experience your own sales transformation.

[00:00:25] Welcome to another episode of sales transformation. Today's going to be a solo episode where I'm going to talk about how you can start to get better results in sales by letting go. W what does that mean? Well, when I started early in my sales career, I used to really have a hard time because I would tie my self worth to my number.

[00:00:53] And so. That resulted in a lot of emotional [00:00:59] ups and downs. And if I didn't hit my number or I didn't hit, uh, the amount of meetings that I sat out to sit on set on a particular day, I felt not good enough. I felt less than, and this is a huge problem for a lot of sellers, specifically, sellers that are fairly new.

[00:01:21] And are still trying to navigate the emotional ups and downs and mental health, um, instability that can occur in sales when you have that sort of mindset. So there's a lot of things that we do in sales, where we're looking for a particular outcome, whether that's making a cold call. And, uh, hoping to get a conversation going in the intention of booking a meeting, whether that is sending out messages on LinkedIn and connection requests, uh, whether that is sending out emails and looking for replies.

[00:01:57] These [00:01:58] are all of the common activities that sellers are doing, and we can take it even further and sending a proposal and waiting for it to get signed off, uh, following up on emails and getting ghosted, all of these things. Sellers have to deal with on a day-to-day basis. What you have to realize as a seller is you've got to go into these activities, these parts of the job with out the expectation of getting that outcome that you're looking for, because it can make you extremely.

[00:02:31] Anxious, uh, you can start to feel less than, or, um, things like that that can really affect your, your mental health personally, and also really affect your performance in a big way as well. The best way that you're going to perform at the highest level is if you're showing up as the best version of yourself.

[00:02:51] And so there are things that you can do to help this. And what you [00:02:57] want to do is you want to only focus. On the things that you can control, because whether a prospect replies to an email signs, the proposal accepts your connection requests, positive replies in a positive way to your cold email. Those are things that you cannot control once you've done those things.

[00:03:20] There is not a lot that you can do to get the outcome that you're looking for. And if you tie yourself worth to those positive outcomes, you're really going to have a hard time. And you're going to create a lot of stress and anxiety for yourself and not enjoy sales. So not everybody needs to work with you.

[00:03:40] Not everybody is your ideal prospect. And. You can perform a lot better and finding the people that are are, if you can get a handle on these types of things. So focus on what you can control. And let's talk about a few of those things. [00:03:56] What you can control is how many calls. Emails you sent, you can control what you say in those.

[00:04:05] You can control, you know, how personalized, uh, or how genuine or how authentic your emails are, rather than just using templates and hoping that you get some bites here and there. Um, you can control these things. You can control what you say and how you say it on a cold call. These are the things that you want to focus your energy on, so you can fine tune those to get those better results.

[00:04:28] But staying out of focusing on the outcomes because it can be extremely stressful. So what I want to challenge you to do here is let go, let go of seeking those outcomes. Like even just the example of making a cold call. If you go into the call with the goal and mindset of setting a meeting, when you don't set a meeting, you're going to be very disappointed.

[00:04:54] But if [00:04:55] you go into the cold call with the intention of just having some conversations, meeting some new people, having some fun, and in that. You might find some people that want to learn more, that may be, have a problem that you can help solve. So how you look at these things, the mindset, the intention, and letting go are going to be huge in you being more successful in sales by let it go.

[00:05:19] So if you enjoyed this today, ups, if you enjoyed today's episode, please write us a review, share the show with your friends and as always. We are listening for your feedback. Hey, you stuck around that tells me you're serious about your own sales transformation. If you're tired of doing things the old way and want to get started in your journey with other people on the same path, head over to sales,, and crush your numbers on your leaderboard.

[00:05:45] Yeah. It's free sales Send me a DM with your best pitch and mention this ad. And I might even give you free access to our best [00:05:54] templates.